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BACHELOR OF BUSINESS ADMINISTRATION

bba

Prof. Arun Raghu Babu

Head of the Department, BBA

The Bachelor of Business Administration is a dynamic programme that develops the students’ potentials of being leaders, entrepreneurs, academicians as well as researchers in the field of business/business education. The college follows the Bangalore North University curriculum which is perfectly designed for Sculpting an individual with conceptual, analytical as well as empirical approaches and strengthening their communication skills thus building their potential to grow in myriad roles within the industry or the world of business.

To expose the students with realistic industry environment, the department organizes national and international industrial visits, invites Senior Managers from Industry for Guest Lectures to share their experiences, organises seminars, workshops.

college fests and management games. Proliferate Value Added Programmes selectively chosen keeping in mind various kinds of potential that today’s generation exhibit are an added uniqueness of the programme. Students are being encouraged to participate in various Lectures, Seminars, Workshops outside the campus and to participate in various Cultural and Literary events held in various colleges and Universities. The college campus is well-equipped with state-of-the-art infrastructure to allow students the space they need to unleash their creativity be it academics, cultural or sports.

VISION
To create well equipped individuals to meet the challenges of the dynamic competitive world through a plethora of time tested and proven pedagogical teaching and learning.  
MISSION
To mould the students for positioning themselves in organizations/business thereby enabling them to perform successfully, ethically, and professionally in a complex business scenario.  
OBJECTIVES
  1. To foster global competencies among students so that they may pursue careers in management and excel in different fields.
  2. To inculcate a Value System among students to enhance their skills vibrantly.
  3. To ignite a quest for excellence.
  4. To encourage self learning & self evaluation.
  5. To develop ethical managers with inter disciplinary knowledge.
  6. To develop entrepreneurs by equipping them, with all the skills and knowledge required to start a business.
 
GOAL
To achieve a winning career for all aspiring students and bring about a holistic development in every students life by imparting knowledge and skills required to face the competitive world ahead of them.  
QUALITY POLICY
To ensure development of every student’s intellectual, emotional, social, physical, artistic, creative and spiritual potentials and seek to engagestudents in the teaching/learning process and encourage personal and collective responsibility.  
ABOUT THE DEPARTMENT
The Department of BBA was established in the year June 1998 to offer full time BBA course affiliated to Bangalore North University. The course aims to prepare young graduates to take up future challenges in the competitive Business environment. The Department of BBA is one of the premium Department in the New Horizon College, Marathalli, Bangalore. The Department has well qualified faculties equipped with modern teaching techniques and methodologies with the student’s strength of 450 approximately. The students are facilitated with various value added programs such as CAT coaching, Personality development classes and ABD (Attitude behavioral Development) classes along with the main curriculum. The Department aims in providing Holistic development among students enabling them to succeed as professionals.The department organizes various Guest lectures, workshops, Seminars and Industrial Visits in order to bridge the gap between Industry and Academia.
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2021-22(90% AND ABOVE)
I AND II SEMESTER BBA
SL NO NAMES USN NO I  SEM  BBA II SEM  BBA AVERAGE
MARKS OBTAINED TOTAL MARKS % MARKS OBTAINED TOTAL % %
1 SRIJAN GUPTA U19KU21M0228 583 650 89.6923 592 650 91.077 90.38
V AND VI SEMESTER BBA
SL. NAME USN NO VI SEM AVERAGE %
NO TOTAL MARKS % MARKS OBTAINED TOTAL MARKS %
1 Gopika M N B1921255 637 700 91 633 700 90.43 90.71
2 Subhashani Gupta B1921360 630 700 90 632 700 90.29 90.14
LIST OF STUDENTS SCORED 100 % IN INDIVIDUAL SUBJECTS FOR THE ACADEMIC YEAR 2021-2022
III/IV SEM BBA 100/100
1 ABHISHEK GOWDA G R B2015202 CE
2 ALAHARI SANYA B2015215 CE/BRM
3 ASHWITHA DEVAIAH M D B2015224 BRO
4 B NAMITHA B2015227 HRM
5 B R KAVYA B2015228 HRM/CE/SM
6 BHUVANESHWARI N B2015232 CE/SSB/BRM/FM
7 CHETHAN P CHAUHAN B2015236 BRM
8 DARSHAN G REDDY B2015241 FM/SM
9 DILIP R B2015250 CE/BRM/FM
10 DIVYA R B2015252 HRM/CE/BRM/MM/BRO
11 DUVVURU PRIYANKA B2015255 CE/BRM
12 G BRINDA B2015259 CE/SM
13 HARIKA R B2015271 HRM
14 INCHARA SHANKAR B2015277 HRM
15 JAISHREE R B2015281 HRM/FM
16 JUHI SUSHILKANT PATHAK B2015288 BRM/SM
17 JYOTHI MALLIK B2015290 CE
18 KEERTHANA P B2015297 SM
19 KEERTHANASHREE C B2015298 CE
20 KONDURU VISHNU SUDHA REDDY B2015303 CE
21 LEKHAN G B2015309 SM
22 LISHA REDDY M B2015313 CE
23 LOPAMUDRA MOHANTY B2015315 HRM
24 LYDIA ANGEL N B2015316 HRM/CE/BRM
25 M MONISHA GOWDA B2015317 HRM/CE
26 MANDALA BHAVANA B2015324 SANS
27 MOHAMMED SHAHID B2015338 CE
28 MUKUND KUMAR B2015341 CE
29 NAVRAJ ROY B2015346 BRM
30 NIDHI SINGH B2015349 CE
31 P BHUVANESH REDDY B2015355 FM
32 R DARSHAN B2015369 FM
33 RIYA P K B2015379 FM
34 RUPAKALA M B2015384 HRM/CE/FM/SM/BRO
35 S VAISHNAVI B2015388 FM
36 SANTHAN M V B2015396 BRM
37 SAVARIPALLIAYESHA RIZWANA B2015397 HRM/CE/BRM/SM/BRO
38 SHARANYA SUKEERTHI A B2015404 CE
39 SNEHA N B2015408 CE/BRM
40 SONALI SINGH B2015409 CE/BRM/SM
41 SPOORTI M NAIK B2015410 HRM/CE
42 TONDURI NAGA PAVANI B2015418 CA
43 TRISHALA PRASANNA B2015419 HRM
44 YESHASWINI  P B2015440 HRM/BRM/SM
45 SIRISHA D V B1821146 CE

V/VI SEM BBA- 100/100
1 Ananya Shravya P A B1921221 IF
2 Bhavana M B1921230 IM
3 Chandana U B1921235 IM/IF
4 Chayadevi S B1921237 IM
5 Deekshitha S B1921241 IM
6 Deepti B1921243 IM
7 Ishitha S B1921267 OCD
8 Jayashree U B1921270 OCD
9 Kumari Shivam B1921286 IF
10 Rajesh H B1921328 IF
11 S Shruthi B1921341 MA/EB/IF/SCM
12 Sanjana H P B1921348 IM/MA/AFM/EB/IF
13 Sriraksha B B1921358 OCD
14 Uthpala Chowdary B R B1921371 EB/IF
15 Yashaswini D V B1921376 IF
I/II SEM BBA 100/100
1 LAKSHMI PRIYANKA S U19KU21M0002 OEBC101/DEBB203
2 DIYA REDDY L U19KU21M0005 ODCBB101
3 SABITHA G U19KU21M0050 SEDF101
4 SNEHA MEHRA U19KU21M0061 SEDF101
5 RAMYA R U19KU21M0087 DCBB102/DCBB203
6 KAMAL SHARMA U19KU21M0105 SEDF101
7 KOPPALA THARUN KUMAR REDDY U19KU21M0115 DCBB102
8 GOUTAM PRUSTY U19KU21M0125 DCBB107
9 H V HIMA U19KU21M0127 SEEV201
10 VEMURI BHAGAWANTHI U19KU21M0187 DCBB204
11 HITASHI JAIN U19KU21M0199 DCBB102
12 DRISHTI SINGLA U19KU21M0201 DCBB101/102
13 VINAY KUMAR N U19KU21M0227 SEEV201
14 BIJARI YAGNAVI U19KU21M0242 SEEV201
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2019-2020(75%-84%) V AND VI SEMESTER BBA
SL. NO NAME USN NO AVERAGE % AMOUNT
1 Abin Anil Kumar 17VFC26004 84.78 1000
2 Adithya Ajy Kumar 17VFC26005 76.21 1000
3 Alyssa Kara Joseph 17VFC26014 81 1000
4 R Ashwini 17VFC26023 79.85 1000
5 Ashwini Venkatesh 17VFC26024 84.85 1000
6 Avaula Mohann Reddi 17VFC26025 77.85 1000
7 Balasubramani N 17VFC26027 80.78 1000
8 Chaithanya P 17VFC26034 80.64 1000
9 Deekshitha.S 17VFC26039 80.78 1000
10 Diksha Manjunath 17VFC26043 84.35 1000
11 Disha H Reddy 17VFC26044 79.85 1000
12 Elisa Naik L 17VFC26045 77.85 1000
13 G.Nideesh Reddy 17VFC26047 76.64 1000
14 Guduru Nithish Goud 17VFC26049 79.78 1000
15 Indu Shree A 17VFC26053 75.71 1000
16 Joshua Jackshon J 17VFC26055 76.21 1000
17 Kalluru Akhila 17VFC26058 82.14 1000
18 Kalluru Rajitha 17VFC26059 77.21 1000
19 Kishorekumar C 17VFC26060 76.35 1000
20 Koduru Rithish Reddy 17VFC26061 81.71 1000
21 Krishna Upadhyaya 17VFC26062 80.78 1000
22 M.Mohammed Akthar 17VFC26065 76.57 1000
23 Makala Pavan 17VFC26069 79.42 1000
24 Mamatha P 17VFC26070 82.28 1000
25 Mohamed Rashid Ali 17VFC26074 75.21 1000
26 Nithin Kumar M 17VFC26088 80.14 1000
27 Pooja Kumari 17VFC26090 81.5 1000
28 Potti Ganesh Yeswanth Suraj 17VFC26091 76.14 1000
29 Priyanka R 17VFC26095 82.64 1000
30 Rajnikant Jena 17VFC26101 78.35 1000
31 Rego Joyce M 17VFC26104 76.21 1000
32 Sahana B 17VFC26112 82.85 1000
33 Sai Kishan S 17VFC26113 79.28 1000
34 Shruthi Y 17VFC26119 82.42 1000
35 Shubham Mudi 17VFC26121 79.14 1000
36 Shwetank Singh 17VFC26122 80.92 1000
37 Sirivella Lakshmikanth Reddy 17VFC26127 80.85 1000
38 Sirivella Rajesh Reddy 17VFC26128 76.35 1000
39 Smitha M 17VFC26129 78.28 1000
40 Suhas S 17VFC26130 76 1000
41 Sumanth Reddy Sangireddy 17VFC26131 78.21 1000
42 Tejeswini S 17VFC26137 76.28 1000
43 Vidhyavarshini. S 17VFC26139 81.42 1000
44 Vishwas S 17VFC26140 77.28 1000
45 Yuktha R 17VFC26141 80.78 1000
46 Yuvasree Reddy P 17VFC26142 75.85 1000
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2018-2019(75%-84%) I AND II SEMESTER BBA
SL.NO NAME USN NO AVERAGE % AMOUNT OF RS
1 A R RAMYASHREE B1821001 77.46 1000
2 AKASH KUMAR MAITY B1821005 77.93 1000
3 AKHIL K B1821006 83.6 1000
4 ALAHARI SHRIYA B1821007 82.46 1000
5 AMBAVARAPU RAM CHARAN REDDY B1821008 75.46 1000
6 ANANYA KHURANA B1821012 77.33 1000
7 ANUSHA S KUMAR B1821017 78.66 1000
8 ARCHANA A B1821019 75.46 1000
9 B. NIVEDITHA B1821022 81.93 1000
10 BHAVYA S B1821024 79.13 1000
11 C.ARJUN B1821026 81.8 1000
12 CHANDINI G B1821029 83.26 1000
13 CHANDINI M B1821030 77.6 1000
14 DHANUSHREE J B1821041 75.6 1000
15 DIVYA.H.V B1821042 76.8 1000
16 G V S SRUTHI B1821046 77.46 1000
17 GARJALA VENKATA NAGA SAI PAVAN B1821052 80.93 1000
18 KONDURU PREM SAI RAJU B1821073 77.13 1000
19 LOHITH D Y B1821080 76.6 1000
20 MALLU SAILUSHA B1821084 80.86 1000
21 MANASA RAVINDRA REDDY B1821085 83.4 1000
22 MONICA S B1821095 78.73 1000
23 NIKITHA.L B1821103 84.4 1000
24 NIKITHA S B1821104 76.73 1000
25 NIVEDHA BALA B1821107 78.33 1000
26 SAI KAUSHIK K B1821128 75.26 1000
27 SANGEETHA M PATEL B1821131 75.33 1000
28 SAVARIPALLE ZAHEED BABA B1821134 78.8 1000
29 SIDDHANT BASU B1821144 81.73 1000
30 SONIA RAVINDRA BAKALE B1821147 77.93 1000
31 SUSHMITHA S B1821154 80.33 1000
32 TANAY DEORA B1821156 77.33 1000
33 TRINAY P B1821163 77.06 1000
34 VINUTHA V B1821172 84.2 1000
35 ZIYAN MOOPEN B1821179 77.53 1000
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2018-2019(75%-84%) III AND IV SEMESTER BBA
SL.NO NAME USN NO AVERAGE % AMOUNT OF RS
1 Abdul Shafi 17VFC26002 77.05 1000
2 Anita Kumari 17VFC26018 78.05 1000
3 Ashwini Venkatesh 17VFC26024 76.82 1000
4 Bharathi P 17VFC26029 78.11 1000
5 Chaithanya P 17VFC26034 75.35 1000
6 Disha H Reddy 17VFC26044 78.35 1000
7 Krishna Upadhyaya 17VFC26062 75.82 1000
8 Mamatha P 17VFC26070 79.94 1000
9 Pooja R 17VFC26089 81.05 1000
10 R.Yamini 17VFC26096 81.94 1000
11 R.Yashmitha 17VFC26097 83.52 1000
12 S Suparna 17VFC26109 75.76 1000
13 Sahana B 17VFC26112 76.58 1000
14 Savaripalli Taheera 17VFC26117 80.41 1000
15 Shruthi Y 17VFC26119 75.5 1000
16 Simi Anandan 17VFC26125 77.76 1000
17 Sirivella Hari Krishna Reddy 17VFC26126 80.17 1000
18 Sirivella Lakshmikanth Reddy 17VFC26127 77.42 1000
19 Yuktha R 17VFC26141 76.94 1000
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2018-2019(75%-84%) V AND VI SEMESTER BBA
SL.NO NAME USN NO AVERAGE % AMOUNT OF RS
1 Abhishek R 16VFC26004 75.07 1000
2 Aishwarya J 16VFC26006 77.71 1000
3 Ajjarapu Manjula Swetha 16VFC26008 81.64 1000
4 B Lohithakrishna 16VFC26016 81.71 1000
5 Bhavyatha Mohan 16VFC26017 80.14 1000
6 Chaitanya Dasar 16VFC26019 77.5 1000
7 Chethan K 16VFC26021 78.5 1000
8 Dakkili Sreeharsha 16VFC26024 84.07 1000
9 Gunda Naga Sai Akhil 16VFC26038 77.57 1000
10 Jyoti Tamang S 16VFC26046 77.35 1000
11 K Darsana 16VFC26047 76.28 1000
12 Karanjit Singh 16VFC26049 78.07 1000
13 Martin Jeba Kumar J 16VFC26063 78.5 1000
14 Monika A 16VFC26068 80.42 1000
15 N P Diya Dechacca 16VFC26071 76.35 1000
16 Patel Sohan Kevalram 16VFC26079 80.64 1000
17 Rachana Dharmesh Kelawala 16VFC26087 81.78 1000
18 Rahul Kumar Nayak B 16VFC26088 76.07 1000
19 Ram Kumar M 16VFC26092 75.35 1000
20 Sahana M 16VFC26098 80.5 1000
21 Shailaja R 16VFC26108 82.5 1000
22 Shephin C John 16VFC26111 81.14 1000
23 SK Sabir Ali 16VFC26117 76 1000
24 Subhiksha G M 16VFC26120 82.35 1000
25 Vaidurya D J 16VFC26128 79.42 1000
26 Venka Durga Prasad V 16VFC26129 77.71 1000
27 Veda Varsha Reddy 16VFC26131 82.78 1000
28 Jyothishree P 16SDC26003 81 1000
I AND II SEMESTER BBA
NAME USN NO AVERAGE %
Abhilasha Ghosh 16VFC26002 80.2
Ajjarapu Manjula Swetha 16VFC26008 83
Chethan K 16VFC26021 81.2
Devyani S 16VFC26029 76.8
Gagana B V 16VFC26033 77.2
Monika A 16VFC26068 82.4
Nishanth Kumar C 16VFC26075 75.8
Pavitra 16VFC26082 78.66
Ramkumar M 16VFC26092 76.46
Sandeep M 16VFC26102 75.2
Shephin C John 16VFC26111 75.8
Vaidurya  D  J 16VFC26128 76.26
Vanka Durga Prasad 16VFC26129 77.86
Veda Varsha Reddy  B 16VFC26131 79.8
III AND IV SEMESTER BBA
NAME USN NO AVERAGE %
Cherukuri Thanmayee 15VFC26018 79.29
Dibyadoti Debnath 15VFC26023 80.35
Harsha P 15VFC26035 76.17
Kirtana Ganapathi 15VFC26053 76.64
Mohitha  P 15VFC26068 81.41
Mubeen P 15VFC26069 75.64
Nikila  N 15VFC26075 82.23
Karthi  V  B 15VFC41076 75.94
Nithin  A 15VFC26077 79.41
Pushpa  K 15VFC26090 81.23
Shubham Jain 15VFC26110 76.82
V Suhaas Kumar 15VFC26116 79.94
V AND VI SEMESTER BBA
NAME USN NO AVERAGE %
Deepthi M 14VFC26023 75.14
M Aishwarya 14VFC26052 76.5
LIST OF STUDENTS SCORED 100 % IN INDIVIDUAL SUBJECTS
NAME USN NO SEM MARKS OBTAINED  FOR TOTAL MARKS
Aman Saha 15VFC26007 1ST SEM BBA QMB 100
2ND SEM BBA FA 100
Cherukuri thanmayee 15VFC26018 1ST SEM BBA QMB 100
Mubeen P 15VFC26069 1ST SEM BBA QMB 100
Rahul Varghese Happy 15VFC26095 1ST SEM BBA QMB 100
Prerana  R 15VFC26087 1ST  SEM BBA QMB 100
Vishwaraj Pradyumansinh Jadeja 15VFC26131 2ND SEM BBA FA 100
Thotakura Raghavendra 15VFC26124 1ST SEM BBA AFA 100
Pooja M 15VFC26127 2ND SEM BBA AFA 100
TOPPER OF THE COLLEGE
NAME USN NO AVERAGE %
Manasa V 10VFC18118 81.23
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2016-2017 [B.U Exam on 15-16] I AND II SEMESTER BBA
NAME USN NO AVERAGE %
Dibyadoti Debnath 15VFC26023 77.4
Ezra Jayan Dante V 15VFC26028 83
K Dheeraj Kumar 15VFC26045 76.06
Kirtana Ganapathi 15VFC26053 76.73
Mohit Gupta 15VFC26067 77.2
Mohitha P 15VFC26068 77
Pushpa K 15VFC26090 76.13
Suhaas Kumar V 15VFC26116 77.73
III AND IV SEMESTER BBA
NAME USN NO AVERAGE %
Aaliyah Tamanna Khan 14VFC26001 76.58
Vandana Khandelwal 14VFC26125 82.94
V AND VI SEMESTER BBA
NAME USN NO AVERAGE %
Tejaswini B A 13VFC24114 75.5
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2015- 2016 [B.U.Exam on 2014-15] I AND II SEM SEMESTER BBA
NAME USN NO AVERAGE %
VANDANA KHADALWAL 14VFC26125 79.60
III AND IV SEM SEMESTER BBA
NAME USN NO AVERAGE %
NADIR K V 13VFC24061 76.25
STUDENTS MERIT LIST FOR THE ACADEMIC YEAR 2013-14 [B.U.Exam on 2012-13] I AND II SEMESTER BBA List of students who scored between (75%-84%)
NAME USN NO AVERAGE %
Sabira Ghani A 11VFC18078 78.41%
Ankita Katiyar 11VFC18173 75%
III AND IV SEMESTER BBA
NAME USN NO AVERAGE %
Deep Neha 10VFC18007 79.15%
Madushree S 10VFC18037 81.15
Aditya Sethia 10VFC18055 76.84
Archana V 10VFC18095 78.15
Monika R 10VFC18120 79.46
Sheeba Sumanth 10VFC18144 78.27
Konteti Madhava 10VFC18187 76.53
STUDENTS ACHIEVEMENTS
I SEMESTER
Sl. No Subject Name
1 Language – I
2 Language – II
3 Management Principles and Practice
4 Fundamentals of Business Accounting
5 Marketing Management
6 Digital Fluency
7 Physical Education – Yoga
8 Health and Wellness
9 OEC:
(a) Office Management
(b) Business Organisation
II SEMESTER
Sl. No Subject Name
1 Language – I
2 Language – II
3 Financial Accounting and Reporting
4 Human Resource Management
5 Business Mathematics/ Business Environment
6 Environmental Studies
7 Sports
8 NCC/NSS/R&R,S&G/Cultural
9 OEC:
(a) People Management
(b) Retail Management
III SEMESTER
Sl. No Subject Name
1 Language – I
2 Language – II
3 Cost Accounting
4 Organizational Behaviour
5 Statistics for Business Decisions
6 Artificial Intelligence/Financial Education & Investment Awareness
7 Sports
8 NSS/NCC/ Any Other
9 OEC:
(a) Constitution of India
(b) Social Media Marketing
(c) Rural Marketing
IV SEMESTER
Sl. No Subject Name
1 Language – I
2 Language – II
3 Management Accounting
4 Business Analytics / Financial Markets & Services
5 Financial Management
6 Artificial Intelligence/Financial Education & Investment Awareness
7 Sports
8 NCC/NSS/Any others
9 OEC:
(a)Constitution of India
(b) Business Leadership Skill
(c) Personal Wealth Management
V SEMESTER
Sl. No Subject Name
1 Production and Operations Management
2 Income Tax-I
3 Banking Law and Practice
4 Elective -1 (FN1\MK1\HRM1)
5 Elective-2 (FN1\MK1\HRM1)
6 Vocational 1:
(a)Information Technology for Business (Excel &DBMS) (b)   Digital Marketing
7 Cyber Security / Employability Skills
VI SEMESTER
Sl. No Subject Name
1 Business Law
2 Income Tax-II
3 International Business
4 Elective -1 (FN2\MK2\HRM2)
5 Elective-2 (FN2\MK2\HRM2)
6 Vocational 2:
(a) Goods and Services Tax (b) ERP Application
7 Internship
Question – Papers
Benchmark for Course Attainment
Exam Marks Percentage Attainment Level
Internal Examination Less than or equal to 15 90 above 65-89 Less than 65 3 2 1
University Examination Less than or equal to 25 90 above 65-89 Less than 65 3 2 1
SNO OBJECTIVE
CO1 Develop an outline of the application of accounting techniques for management and interpret about the financial strength and weakness of the organization.
CO2 Analyze the Financial strength and weakness of the institution with the help of different ratios.
CO3 Summarize the various sources and applications of funds in an organization and can prepare the funds flow statement
CO4 Assess the difference between Fund and Cash and enable to illustrate the cash movement in an organization.
CO5 Make use of Break even analysis to appraise an organization and can develop the different types of Budgets for the organization
SUBJECT OBJECTIVE LEARNING OUTCOME
Fundamentals Of Accounting To acquaint students with the accounting concepts, tools and techniques influencing business organizations. General understanding of the concepts like Accounting Standards, Process of Accounting, Kinds of Accounts, Journal, Ledger, Trial Balance, Preparation of Profit& Loss Account and Balance Sheet.
Business Organisation & Environment To familiarize the students with aspects of Business Organization and its Environment. General understanding of the concepts such as  Meaning of Business, its  Classification, forms of business organization,  Dimensions of Business Environment, Government policies with respect to   liberalization, privatization and globalization
Quantitative Methods For Business To provide basic knowledge of quantitative methods and their application to commercial situations and for decision making in business. Better understanding of Number system, Types of Equations, progressions, Matrices and determinants and Commercial Arithmetics.
Management Process To familiarize the students with concepts and principles of Management Understanding of concepts relating to  Management,  Principles of management and functions of Management
Indian Constitution To familiarize the students with  procedures, powers and duties of government institutions and sets out fundamental rights, Concept and Development of Human Rights Better understanding of the concepts on   fundamental political principles  and  directive principles and the duties of citizens, Protection of Human Rights
Financial Accounting To acquaint students with the accounting concepts, tools and Techniques influencing Business Organizations. Better understanding of concepts on Hire Purchase And Installment Systems, Royalty, Issue of shares, various types of shares and types of Issue.
Quantitative Methods for Business – II To provide basic knowledge of quantitative methods and their commercial application for Decision making in business. Provides basic knowledge on various concepts of Statistics – measures of central tendency,  correlation and regression analysis and  index numbers
Organizational Behavior The objective is to enable the students to understand the Organizational Behaviour, and Organizational Change and dynamic of groups General understanding on  Organizational Change and group Dynamics, Personality, and Perception And Attitudes.
Production and Operations Management To make the students understand the concepts of production and operations Management of an industrial undertaking and the benefits of automation. Exposure To Production And Operations Management, Materials management,  production planning and quality control and  waste management
Environment & Public Health To make the students understand the linkages between Environment and Public Health General understanding on   Environment, Climate Change and Implications on Public health, need for good health, Types of diseases, prevention and control.
Soft Skills For Business To develop both oral and written communication skills relating to organizational and Business issues Enhances students  communication,  public speaking ,  interview techniques and exposure to  Business communication
Corporate Accounting To enable the students to have a comprehensive understanding about the provisions of the Company’s Act and Corporate Accounts. Comprehensive understanding on concepts relating to   Company Final Accounts,  Analysis of financial statements,  Valuation of Goodwill and  Share and Holding company accounts
Human Resource Management To familiarize the students with concepts and principles of Human Resource Management. General understanding of HR concepts –  Functions and Process of HRM, HRP,  Performance Appraisal, Compensation and HRD
Business Regulations To introduce the students to various regulations affecting business and to familiarize the students with such regulations. General understanding of contract laws,  information laws and RTE,  competition and consumer laws,  economic and environmental laws
Corporate Environment To enable the students to get familiarized with the existing Company Law and Secretarial Procedure. Familiarity with the existing Company Law, formation of company,  Corporate Social Responsibility initiatives under Companies Act 2013 etc.
Business Ethics To provide basic knowledge of business ethics and values and its relevance in modern context. Better understanding  of  business ethics and its types ,Ethics in management,  personal ethics and  Corporate Governance with live examples
Science & Society To bring into focus the need for developing a critical appraisal of the issues related to the connection of S&T with society. Be able to have a basic understanding of what science is (and is not). Be able to appreciate and critically evaluate the S&T impact on our lives. Be able to have an “educated guess” about the future course of technological evolutions. Participate in the democratic process as educated citizens
Business Research Methods To create an awareness of the Process of Research, the tools and techniques of research and generation of reports Awareness of the concepts on research  process, methods of data collection,  statistical methods and report writing
Marketing Management To  enable students to understand the concept of marketing and its applications and the recent trends in Marketing Understanding  the concept of marketing at Macro and Micro level and knowledge on Customer Relationship Management
Financial Management To enable students to understand the basic concepts of Financial Management and the role of Financial Management in decision-making. Better Understanding of basic concepts of  Financial Management-Financing Decision and Investment Decision and Working Capital Management
Services Management To familiarize the students with different services and prepare them with requisite skills to manage services. General understanding of the concepts Services Management and Marketing ,Tourism And Hospitality Services ,  Banking And Insurance Services,  Healthcare And Information Technology Enabled Services.
Banking Regulations & Operations To  familiarize the students to understand the law and practice of banking  Familiarity to practices of banking – Functions of Commercial Banks, Types of Customers and Account holders,  Kinds of Negotiable Instruments, Principles of Lending
Cost Accounting To familiarize students with the various concepts and element of cost. Better knowledge on costing concepts relating to  material overhead, labour cost control  and  reconciliation of cost and financial accounts
Personal Development To enhance holistic development of students and improve their employability skills. Develop inter personal skills and be an effective goal oriented team player. Develop professionals with idealistic, practical and moral values.  Improve communication and problem solving skills.  Re-engineer attitude and understand its influence on behavior.
Entrepreneurial  Management To enable students to understand the basic concepts of entrepreneurship and prepare business plan to start a small industry. General understanding of the concept of Entrepreneurship,  Small Scale Industries,  Preparation of BP,  Financial assistance and Non-Financial Assistance to SSI
Computer Applications in Business  To make the students understand the concept of information systems used in Business and to know the latest trends in doing business in internet environment. Better understanding of concepts relating to  information system,  Business Information Systems, MS Office, Database Systems  and Accounting Software
Investment Management To enable develop skills in analyzing various types of securities. To develop necessary skills in students to design and revise a portfolio of securities. Develop skills in analyzing  Portfolio Management strategies , Securities Analysis and  Mutual funds
Management Accounting  To enable the students to understand the analysis and interpretation of Financial statements with a view to prepare management reports for decision-making. Analysis and interpretation of financial statements , Accounting Ratio and Ratio Analysis, Fund Flow Analysis, Cash Flow Analysis, Marginal Costing And Budgetary Control
Culture, Diversity & Society To familiarize the students with multicultural environments and diversity and cross  cultural behavior Better understanding of the cultural diversities and multi cultural behavior
FINANCE- Advanced Financial Management To familiarize the students with Advanced Financial Analysis and Decisions. General understanding of the concept of Investment Decisions And Risk Analysis, Cost of Capital and   Dividend Theories
Financial Markets & Services To familiarize the students with Traditional and Modern Financial Services Exposure to  Traditional and Modern Financial Services,  Functions and  Role of SEBI and Recent Trends In Financial Services
Employee Welfare & Social Security To enable students to acquire skills in Labor Welfare & Social Security. General understanding of the concept of  Labor Welfare & Social Security and  Labour Administration
Strategic Human Resources Management To enable students to acquire skills in Strategic Human Resource Management. Acquire skills in Planning and Implementing Strategic HR policies
MARKETING- Consumer Behaviour To enable students to acquire skills understanding  Consumer Behaviour General understanding of the concept of  Applications of consumer Behaviour knowledge; current trends in Consumer Behaviour
Advertising & Media Management To enable students to acquire skills in  Advertising & Media Management General understanding of the concept of Advertising objectives, Advertising strategy; Advertising campaign-planning process.
International Business To facilitate the students in understanding International Business in a multi Cultural world. General understanding of the concept of  International Business,  different modes of Entry to  International Business,  Globalization,  International Marketing Information System and Marketing Research,  EXIM Trade
E-Business To expose the students to electronic modes of commercial operations Exposure to concepts on  E-Commerce, E-commerce security,  E- payment system,  Internet frauds – Cyber Laws
Income Tax To expose the students to the various provision of Income Tax Act relating to Computation of Income individual assesses only. Exposure to the various provision of Income Tax Act
Strategic Management To expose the students to the various strategic issues such as strategic Planning, implementation and evaluation etc. and preparation of project reports. Exposure to various strategic issues such as strategic planning, implementation and evaluation etc. and preparation of project reports
International Finance-FIN To familiarize the students with International Financial environment, instruments and institutions. Familiarity to  Forex Market & Its Intermediaries, Instruments In International Financial Markets,  Components of Balance of Payments,  Forex Market & Its Intermediaries
Stock and Commodity Markets-FIN To provide students with a conceptual framework of Stock Markets and Commodity Markets, functionaries in these markets and their mode of trading. Conceptual knowledge on  Commodity Market,  Stock Market, and  Patterns of Trading & Settlement
Brand Management-MKT To enable the students to acquire skills in Product & Brand Management Acquire skills in Product & Brand Management,Designing & Sustaining Branding Strategies
Retail Management-MKT To enable students to acquire skills in Retail Management. Acquire skills in Retail Management, Retail Operations, Retail marketing mix and  Non store retailing (E tailing)
Organizational Change & Development-HR To enable the students to understand need for Organizational Change and Development and the OD interventions Understanding on the  need for Organizational Change and Development,  Organizational environment for Creativity & Innovation
Compensation Management-HR To enable the students to understand the various aspects of Compensation Management Understanding on the   various aspects of Compensation Management,
Value Education To familiarize students with value concept, types of values and respect to human rights Understanding on Value system towards human development and Environment
SNO OBJECTIVE
PO1 Become Knowledgeable in the subject of Business Management
PO2 Gain Analytical skills and develop solution in the area of Business Management
PO3 Apply Technical and Professional skills in conducting investigation and solving complex business problems
PO4 Adapt to business environment for sustaining in competitive world.
PO5 Practice professional ethics contributing to social responsibility towards the society.
PO6 To enhance communication skills between individual and team to achieve common goals.
PO7 Application of knowledge to attain long term career prospects
CONSOLIDATED PROGRAM OUTCOME OF THE BATCH 2015-2018
Batch PO1 PO2 PO3 PO4 PO5 PO6 PO7
2015 – 2018 2.36 1.91 1.83 2.12 2.06 2.02 2.40
SL No Objective
1 Ability to analyse and develop solutions to various business problems by applying Managerial knowledge for effective decision making
2 Develop strong competency to sustain in competitive environment
PSO1 & PSO2 CALCULATION FOR ALL THE MAPPED COURSES FOR 2016-19 BATCH
BBA 1stSEMESTER PS01 PS02
 1.1 2 2
1.2 2 3
1.3 2 3
1.4 2 2.4
1.5 2.5 2.5
1.6 3 2.8
1.7 1.5 1.5
BBA 2nd SEMESTER PS01 PS02
2.1 2 2
2.2 2 3
2.3 2 3
2.4 2.6 2.6
2.5 3 2.6
2.6 2.16 1.5
2.7 2 2
BBA 3rd SEMESTER PS01 PS02
3.1 2 2
3.2 2 2.2
3.3 2 3
3.4 2.5 2.3
3.5 2 2
3.6 2.2 2
3.7 2 2.5
3.8 1.75 1.5
BBA 4th SEMESTER PS01 PS02
4.1 2 2
4.2 3 2.8
4.3 2 3
4.4 2.6 2.4
4.5 1.67 2.33
4.6 3 2
4.7 2.6 2
4.8 2.5 2
BBA 5th SEMESTER PS01 PS02
5.1 2.2 2
5.2 2.5 2.2
5.3 2.6 1.75
5.4 2.2 1.2
5.5F 2.8 2.2
5.5HR 2.2 2
5.5M 2.14 2.25
5.6F 1.8 1.8
5.6HR 3 –
5.6M 2.5 2
5.7 1.6 1.6
BBA 6th SEMESTER PS01 PS02
6.1 2.8 3
6.2 1.4 1.2
6.3 3 2.6
6.4 2.67 2.67
6.5F 2.5 2
6.5HR 3 3
6.5M 2.6 2.5
6.6F 2.2 1.8
6.6HR 2 1.8
6.6M 2.4 2
6.7 – 2.75
PSO1 & PSO2 CALCULATION FOR ALL THE MAPPED COURSES FOR 2016-19 BATCH
PSO PSO1 PSO2
2016-2019 2.20 2.12

CAREER SCOPE

Bachelor of Business Administration equips a graduate for various kinds of jobs wherein they can explore and utilize their potential in most productive ways.Besides having an assurance of getting entry level positions in many corporates and organizations and starting as members in HR/Finance departments, some of the charismatic job opportunities can be:

  • Operations manager
  • Information Heads
  • Sales manager
  • Business Analysts
  • HR Managers
  • Cost Estimator
  • Tax Analyst

The BBA graduate can also start his/her own company and become entrepreneurs.

In addition to the above, if a BBA graduate aspires for higher studies, he/she can also opt for Master of Business Administration (MBA) often desired by employers for positions such as Chief Executive Officer (CEO) and Chief Operations Officer (COO). Doctoral programs are also available in business administration, which can prepare business professionals to work as consultants, executives or university professors.

VALUE ADDED PROGRAMS
BBA -BNU NEP SYLLABUS
BNU-BBA SEP syllabus 24-25 onwards
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New Horizon College, Marathahalli permanently affiliated to Bengaluru North University, is a recipient of the most promising Education Institution in Karnataka.

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